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Showing posts from March, 2024

Arctic Monkeys - I Bet You Look Good On The Dancefloor

  Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks Arctic Monkeys: Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. Arctic Monkeys' audience are likely to be predominantly white, middle class and reasonably young. Psychographic groups might include Reformers and Explorers. Recent global success pushed the band into bigger psychographic groups such as Mainstreamers. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Audience pleasures would include diversion - the song is upbeat and fast-paced. Fans who followed the band from the early days might find a sense of personal relationship while many young people would get a sense of personal identity from the lyrics to the song (about going out to a club and drinking). 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Wh...

BLACKPINK - How You Like That CSP

  BLACKPINK - How You Like That: Blog tasks Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? Blackpink fans are known as "Blinks" and it links to demographics as it is aimed towards young teenage girls since it is more relatable as the group themselves are the same. 2) What audience pleasures are offered by the music video for How You Like That? Diversion- fast-pace, entertaining, performance effects etc. Personal relationships- fan interaction through social media Personal identity- seeing the styles of the band members. Surveillance- Western audiences gain knowledge of Korean culture. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  I think the scenes where the girls sing in the Korean language would appeal to the audience as it gives them an idea of their culture. I also think the scenes where t...

Introduction to Music Video

  Introduction to Music Video: Blog tasks 1) What are the key conventions of music video? Music videos typically feature movement – often fast paced either in terms of actors, camerawork or editing. Many contain a performance element or narrative. Music videos can also feature visual effects and intertextuality. 2) What is intertextuality? When you refer one media text to another media text through genre, mise-en-scene and other conventions. 3) When did music videos first become a major part of the music industry? In the 1980s after mini-films were created as the first form of a music video. 4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? MTV was launched in 1981, which created a platform where music videos could be sold and be a big part of the music industry 5) How are music videos distributed and watched in the digital age? In the digital age, self-promotion is popular as bands maximize profit for record la...

Magazines: Final index

 My final index for magazines: 1) Magazines: Tatler magazine CSP 2) Advertising assessment learner response  3) Magazines: Heat magazine CSP

Heat: case study blog tasks

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  Heat case study: blog tasks Work through the following tasks and questions to build a detailed case study for  Heat  - 21-27 November 2020. This will give you plenty of background information to use in an exam question on magazines. Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. a unique, quality experience from  lever A-list access shoots no other magazine could pull of to celeb news. helps readers navigate the tricky world of TV and streaming promises style for everybody, no matter what shape or size you may be. 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? They ensure heat readers are  always in the know and give them conversation-  starters they can show off about to their mates down  the pub.  3) Now look at  page 4  of the H...

Tatler CSP case study

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  Tatler: case study blog tasks Introduction - Tatler Media pack 1) Look at the  Tatler Media Pack . Go to  page 2 : how does the editor introduce the magazine? They say that it is fabulously targeted towards rich people. 2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Female- 73% ABC1- 83% Average age- 41 - It is mainly targeted towards women and adults who are rich and fancy. 3) Look at  page 6 . What do Tatler readers think about fashion? How much do they spend? £843 million spent on fashion in the past year, 93% of Tatler readers own designer fashion. They often buy fashion products after seeing them advertised in magazines and they think highly/ have high expectations when it co...