Jaspreet gcse media blog

  Introduction to OSP: Influencers blog tasks Read  this article in The Week magazine on the rise of social media influencers  and answer the following questions:   1) What years did YouTube, Twitter and Instagram launch? YouTube in 2005, Twitter in 2006, and in 2010, Instagram 2) What is the definition of an influencer? social media users – mostly women – with a large, devoted following, who give their followers access to a carefully curated version of their lives.  3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Nicki Minaj wore a pair of bejewelled pink Croc shoes on Instagram, where she has 136 million followers; demand for pink Crocs spiked by 4,900% in hours. 4) How big is the influencer industry according to the article? By the end of 2019, the influencer marketing industry was worth some $8bn a year so it is very big. 5) What are the pro...

  Video adverts pre-production: blog tasks Watch this great video on low-budget filmmaking from our friend D4Darius on YouTube - it's more aimed at narrative filmmaking but we can still learn from these tips for filming an advert:  You may want to  look over the original AQA brief here  to check the minimum requirements .  Work through the following four tasks: 1) Create TWO scripts for your two different adverts You need to write two complete scripts for your adverts and format it like a real TV script (see picture on the right). There is lots of help out there for top-quality script writing. A  good place to start is the BBC Writers' Room  which has top tips, a whole script library of real examples (like the Doctor Who script pictured). Although these are TV dramas and not adverts it is still very useful to learn how to write a good script. Make sure you include both stage directions and dialogue - and as you can see from the example, often the stage...

 Preliminary Exercise Learner Response blog tasks: 1) Type up your teacher's feedback  in full . If you've received your feedback via email, you can simply cut and paste it from the email into your blog. WWW : Excellent planning on your blog – fully completed for the preliminary exercise. Although the video isn’t posted to your blog I was able to mark the video file in your folder on Media Shared (you can now upload it to YouTube and add it to your blog – it should work now). My immediate reaction is that this is more like one of the real coursework adverts rather than a preliminary exercise! There is clearly excellent planning behind this, the editing communicates meaning really clearly and you develop your character even though it’s only a short advert. The music works perfectly (both tracks) and the costume change is well thought out in terms of colour and mood. I also really like the voiceover at the end – it sounds professional and the slogan is fantastic. This could defi...

  Year 11 Paper 1 assessment: Learner Response Create a blogpost called ' Paper 1 assessment learner response '. 1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to). mark= 29/42 grade= 7 WWW- another excellent assessment: well done! Impressive knowledge of the CSP's and terminology shown throughout. EBI- a couple of areas to develop for an 8+ grade. Firstly, exam technique and question focus (e.g. don't drift too much into representation in a language question like Q2. Secondly, social and cultural contexts and specific references to CSPs. LR- see blog 2) Look at the  mark scheme for this assessment . For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify  three  points that you could have referred to in your answer. I could have referred to more language techniques such as: Colour Palette: • Darkness has connotations of dangers to be faced and makes it more dramatic • The use of the spotligh...

  Initial tasks: planning 1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. Statement of intent:  100 words explaining what you plan to make. Example statement of intent [147 words]:  I plan to make a 30 second advert about a student struggling in school due to tiredness and behaviour issues who is helped by their rehydrating health drink. The beginning of the advert will have a montage editing sequence of different issues that the student is having with a soundtrack that fits a negative overall mood. My character will be in school uniform that is deliberately messed up to help communicate the struggles the student is experiencing. The middle of the advert will involve the character discovering the product with close-up shots of the product (pack shot) and also the character drinking the product. The advert will then end with the character alert, in perfect uniform and answering a question in class and being succe...

  Summer project tasks 1) Research: health drink TV adverts Watch the following adverts and answer the questions below. Innocent Drinks Watch the following adverts for Innocent drinks (these are from different campaigns). Innocent example 1:  Innocent example 2: Innocent example 3:  Answer the following questions: 1) What is the  unique selling point  of the product?  They are supposedly   healthy  drinks with many different flavours. 2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . I think it is aimed at teenagers and adults as of the childish looking logo and colourful flavours but also people who are looking to stay fit and have a healthy lifestyle. 3) What do you notice about the  technical construction  of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. There is playful and ...