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OSP: Audience and Industries blog tasks

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  OSP: Audience and Industries blog tasks Work through the following tasks to complete our OSP work: Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . Marcus Rashford - demographics: teenage boys and young adults of all social classes, for inspiration to success                               - psychographics: reformers that support his political campaigns and are also inspired by his                                                                success. Kim K - demographics: teenage girls and young adults as well as middle aged women also mainly of the middle to                    ...

OSP: Language and Representation blog tasks

  OSP: Language and Representation blog tasks Work through the following tasks to cover the Language and Representation key concepts for our OSP CSPs: Language 1) Make two lists - one of website  conventions  used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  WEB: homepage logo/brand identity central image/s or video/s  multi- media features social media links/integration navigation menus SM: logo/brand identity profile pic/image background/banner image images + video online engagement/ audience interaction 2) How does Marcus Rashford's website and social media promote his brand? Give at least  three  examples of different pages / posts / images from his website or social media.  - the new homepage emphasizes his football career and brand image - the central images and videos contain luxury brands that he works with such as Dolce and Gabbana which makes people more att...